December 11, 2006...8:26 pm
Free e-book leads to book sale
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Along the lines of my previous post, The Value of Free, I thought I’d point out a success story:
I found an essay called The Paradox of Choice by Barry Schwartz. Turns out it’s an excerpt from his book by the same name. After sending around and discussing the essay with several people, my roommate bought the book.
By offering a free excerpt from his book, Mr. Schwartz earned a book sale he would not have otherwise had. He also shared his ideas with over a dozen people through me alone. For some people, sharing the idea is the most important part.
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1 Comment
December 12, 2006 at 9:08 am
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