Entries Tagged as 'WordPress'

July 10, 2007

Market segmentation on your blog

Seth Godin has suggested that you treat new visitors to your blog differently from returning users. New users should be given context and background about you, and perhaps be invited to become permanent subscribers to your blog. Returning users should have quick access to your new material.
You could also consider turning off ads for your [...]

May 15, 2007

New version of Seth Godin WordPress plugin

Five months ago I created a WordPress plugin to implement a marketing principle taught by Seth Godin. He said good marketers “treat returning visitors differently than newbies”. The plugin has been one of the most popular features on my blog.
Today I upgraded the plugin to version 1.3, adding a feature that allows the welcome message [...]

December 19, 2006

What Would Seth Godin Do

If you’re a marketer or a WordPress user, you might like the WordPress plugin I recently created. Based on a principle taught by Seth Godin, it lets you treat new visitors to your site different from returning visitors:
“What Would Seth Godin Do” WordPress plugin

March 30, 2006

MicroID Plugin for WordPress

I recently learned about MicroID, a microformat for verifying ownership of content on web pages, from a post on Phil Windley’s blog. MicroID, which is a simple hash of an email address and a URL, can be used to claim ownership of a blog, a blog post, or a blog comment.
Phil developed a MicroID plugin [...]